This is me attending my first conference for my (then) network marketing company. I heard the same theme over and over again.
Talk to everyone!
Write your list.
Have a home party ASAP!
After all the (literal) smoke, flashing lights, and motivational speaking I was so excited! I thought I was ready to take on the world.
These methods just did not work for me. I tried talking to everyone and contacting my closest family and friends. I decided against home parties and met people at local restaurants instead.
Nonetheless, I still was not getting results and closing the deals.
Well, what if you could create a residual income BEFORE you even built a network marketing organization?
…and what if you could do it without prospecting!
Crazy as that might sound, it’s possible—if you know the #1 network marketing skill that’s available today, that is.
Unfortunately, your upline (probably) can’t teach you this skill.
But you’re in luck, because I’m about to reveal exactly how it works and how you can use this tactic to solve the single biggest problem most distributors face.
And it has everything to do with automating your business online to create massive leverage, passively generate leads, and spend radically less time prospecting and recruiting.
Let’s dive in!
Network marketing is quickly evolving
Normally you want to find new people who might become your customers and who might also build your team.
And to do that, you’re normally taught to…
- Make a list of friends and family so you can approach your warm market
- Approach your cold market and talk to anyone with a pulse
- Live with awareness, start a conversation with everyone you meet, and collect their contact information
Now, does that stuff all work?
Absolutely, but those activities are very time intensive.
And in today’s age…
Why wouldn’t you want to take advantage of more “modern” options that aren’t as time intensive as well?
Case in point:
Facebook and social media marketing allow us to connect with people in a similar fashion…
…without requiring us to leave home!
And this skill, in my opinion, is the #1 skill you can learn right now as a network marketer to create incredible leverage and help you recruit more more people.
What is that skill?
It’s Facebook advertising!
Now, I know that might scare a few of you who hear the word “advertising” and immediately think…
“Wait, I have to spend money!?”
And yes, you do have to spend money.
But here’s the thing:
Your ad budget could start at five dollars a day…
(So just don’t go to Starbucks and there’s your budget.)
…and the payoff is massive!
The way we use Facebook advertising (also called “Sponsored Posts”) is simple.
We provide value by posting videos and content our audience is going to like.
And we teach our members to do the same thing.
What if you could create Facebook posts designed to attract top quality prospects?
Because if you want to show your ad to a top network marketer’s audience, or you want to show it to all the distributors of a particular company, you can!
For instance, you can show it to audiences that follow Robert Kiyosaki, John Maxwell, or Tim Ferriss.
You can also show your ad to people that are interested in certain topics, such as health and wellness, nutrition, or fitness.
Keep in mind that your ad is NOT supposed to pitch!
It’s supposed to be value-driven.
It’s about what can you do for people and how you can solve their problems.
It doesn’t have to be complicated, either.
Some of our members are sharing content from this blog and are able to generate leads every single day.
There are two types of ads you can use on Facebook
These will help draw people to you every single day so you never have to prospect (if you don’t want to).
The first type is called an…
Facebook’s algorithm knows who’s more likely to engage with your post—such as liking it, commenting on it, and sharing it.
So when you “boost” a valuable piece of content, Facebook will optimize its audience for those people who are most likely to respond.
This works great when you tease (but don’t disclose) your product or opportunity.
People will often post in the comments and say…
“This sounds interesting. I’d like more information.”
They’ll even direct message you and engage in a private conversation.
This works because it’s not about you; it’s about what can you do for people.
The reason people are asking for “more information” is because they believe you can help them solve their problem.
The only catch is you have to execute this tactic correctly (otherwise you’ll wind up repelling the very prospects you were wanting to attract).
The best part is that if you do this correctly, people aren’t even clicking to read the blog post, instead they’re all just commenting and saying…
“Hey, I’d like to just talk to you about this and see it’s a fit for me.”
Now, what more valuable skill can you learn in network marketing and direct selling than the ability to passively attract people to you and your opportunity?
Taking this a step further, the second type of ad you can run on Facebook is the…
Messaging ads includes a special call to action function, which directs people straight to a private message with you.
It’s similar to the engagement type of ad described above, but it cuts out the “middleman” of the blog post—so you don’t need a piece of content, or even a website.
And when they click on the ad using their phone it opens up the Messenger window and begins a conversation with you.
Pretty cool, right?
You can attract any audience you choose
Depending on what you’re promoting or marketing.
Basically, if somebody has a Facebook Page, you can target their audience (for example, Robert Kiyosaki’s audience).
You also want to go after the audiences of a company to see if any of the distributors want to join your team.
You can even target according to demographics, age, gender, marital status, employment status, employer, and more.
The options are limitless!
What happens next?
Now that you’ve learned how to create massive leverage by attracting prospects through placing Facebook ads, do you know how to actually recruit a prospect that seeks you out?
Do you know what to say to enroll them?
Contrary to what you might have been taught, the process of enrollment can also be largely optimized and automated, so you’re not having to speak with anyone one-on-one—if you don’t want to.
Want to learn more?
Then I highly recommend signing up for the free online recruiting bootcamp.
You’ll see the exact online business building strategies we use to get consistent quality leads for our business.
All with absolutely no phone calls, home parties, or hotel meetings.
So if you’re ready to get started…
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